references
What some of our Clients say about us
Coca Cola
"I always feel completely confident they will do excellent work, they keep a big picture perspective AND dive in to the detail.return
They work at understanding internal needs as well as the consumer and tailor process and delivery of output to ensure the business gets the most value from the insights."
Unilever
"They give us really in depth analysis and insights, not just reportage, and clear direction to guide future project development.With efficient management of international research projects, especially in terms of timings and costs, whether small or multi country. Real 'go getters' who won't let you down."return
United Biscuits
"Of all the agencies I work with I am always confident that they will deliver against our objectives. I never walk away from one of their debriefs feeling like there was something that we missed or with a long list of questions that we cannot answer.return
They understand our business and the issues we face in a wider market context and they build this understanding into their interpretation and recommendations.This ultimately enables us to make our research extremely actionable and use it to deliver enhanced marketing plans based on true consumer insight. "
Next
"We have worked with Crucible for several years now and their thorough approach, thoughtful and intelligent interpretation and hassle-free admin makes them a pleasure to work with."return
Colgate-Palmolive
"They are excellent at putting themselves in the 'clients' shoes' - understand the business environment, working within whatever constraints present themselves and always come back with truly insightful and totally usable findings.return
Grasping the business issues, not afraid to challenge (but always in the most constructive way), providing creative solutions and responding with extremely user friendly presentations. Their eternally positive approach, never phased by complexity, ambiguity - in fact seem to thrive on it!"
Discovery Foods
"Over the years Crucible have added a unique consumer insight into our world. We value their judgment, the challenging nature of their recommendations and their bespoke approach. They have provided a clear window into the minds of our consumers and continue to do so today."
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Ocean Spray
" have worked with Crucible on and off for nearly a decade and I never cease to be impressed with the consistency and quality of their work.
You can be sure of top-notch consumer understanding and insights every time, but what Crucible deliver over and above other Qualitative research agencies is high-level strategic thinking and guidance.Providing clarity in a complex world; is a big ask, but one that Crucible deliver on every time."
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General Mills
Tesco
Penguin
L'Oreal
Royal Mail
KP
Debenhams
Nestle Waters
Napiers
Littlewoods
Pink
Tesco
Penguin
L'Oreal
Royal Mail
KP
Debenhams
Nestle Waters
Napiers
Littlewoods
Pink